Our History

It all started in 2019, in a small apartment in Belo Horizonte, Minas Gerais, Brazil.
No investors. No safety net. Just a laptop, a vision, and the hunger to create something real.

Back then, Booseo was a marketing agency — built on late nights, tight deadlines, and a relentless drive to grow.
We worked with brands, learned their struggles, and saw the truth behind the system: most people were chasing noise, not meaning.

And that’s when everything started to shift.

Through time, experience, and self-awareness, Booseo began to evolve.
We realized our mission was never just about marketing — it was about mindset.
About creating something that could cut through the illusion and inspire real transformation, both inside and out.

So we changed.
We dismantled what we once were and rebuilt everything from the ground up — brand, vision, purpose, identity.
The result? A new era of Booseo.

Today, Booseo stands as a movement of clarity, discipline, and evolution.
We embody the philosophy that growth comes from within — from structure, awareness, and the courage to think differently.

From the streets of Belo Horizonte to the rhythm of Los Angeles, our journey reflects one message:
you can come from nothing and still build something timeless.

We’re not just evolving as a company — we’re proving that transformation is possible.
That with focus, resilience, and truth, you can become who you were meant to be.

This is our history.
And it’s only the beginning.

Booseo — Born from nothing. Built for evolution.